Transportation Communications Newsletter
Monday,
October 1, 2012 – ISSN 1529-1057
Using Audio on Social Media
There's a good chance
your organization is involved with social media. For the most part, it's text or pictures used to share
information with your followers on Facebook, Twitter and Pinterest. I've been doing some interesting work
with local non-profit groups to use short audio cuts on social media to promote
events. The idea is to keep the
recordings brief so they can be listened to quickly on the desktop or on the go
but to also write and read them in a breezy professional style that fits with
social media. One I just did for
an event in my hometown had over 230 listens! Give a listen at http://shouts.at/ED4 and notice
how much info you can share in just 19-seconds. The logo of the event is also included with the
recording. I can also share info
on when and where the recording was played, how many were heard on a mobile
device and how many were heard via Facebook.
I think this has real
potential for transportation organizations. To demonstrate that I'm offering to record messages for your
organization (commercial, government or non-profit) for FREE! You have nothing
to lose and you might just discover a unique way to help spread the word. Please contact me at bernie@bwcommunications.net for more information.
AVIATION
1)
Airlines Need to Take-Off, Not Face
Lengthy Delays with Innovation
Link
to commentary on Tnooz:
2)
Weaknesses in Program and Contract
Management Contribute to ERAM Delays and Put Other NextGen Initiatives at Risk
Link
to report from the US DOT Inspector General:
GPS / NAVIGATION
3)
LightSquared Seeks Regulatory Approval
for New Plan
Link
to article in the Washington Business
Journal:
OTHER
4)
Indonesia Allocates $11.5 Million on
Smart Transport System
Link
to article in FutureGov:
5)
India's Himachal Road Transport Corporation
Gears Up for Smart Transport Network
Link
to article in The Tribune:
6)
iMobility Newsletter – October 2012
Link
to newsletter from ERTICO:
PUBLIC INFORMATION / EDUCATION
7)
Distracted Driving Campaign in
Rochester, New York Puts Focus on You
Link
to article in the Democrat and Chronicle:
8)
Introducing the Redesigned www.dot.gov,
Your Online Gateway to American Transportation
Link
to US DOT's Fast Lane blog:
RIDE-SHARING
9)
Ride-Sharing Services Grow Popular in
Europe
Link
to article in The New York Times:
SAFETY / SECURITY
10)
MAP-21 Gives Teens a Voice in Traffic
Safety Programming
Link
to commentary in The Atom Tabloid:
TRANSIT
11)
Couple Transform Transit Maps into Wall
Art
Link
to blog on The Atlantic Cities:
TRAVELER INFORMATION /
TRANSPORTATION MANAGEMENT
12)
Board of Supervisors Ponder Digital
Signs in San Diego County Backcountry
Link
to article in the North County Times:
News Releases
Upcoming Events
Webinar: How to Use
Environmentally-Hardened Network Devices to Build ITS Reliability – October 18
Today in Transportation
History
1942
**70th anniversary** The Bell P-59 Airacoment, the US military's
first jet-powered aircraft, made its first flight.
1947
**65th anniversary** The North American F-86 Sabre, a transonic jet
fighter, made its first flight.
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The
Transportation Communications Newsletter
is published electronically Monday through Friday.
Questions,
comments about the TCN? Please
write the editor, Bernie Wagenblast at bernie@bwcommunications.net.
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