Transportation Communications Newsletter
Monday, October 1, 2012 – ISSN 1529-1057
Using Audio on Social Media
There's a good chance your organization is involved with social media. For the most part, it's text or pictures used to share information with your followers on Facebook, Twitter and Pinterest. I've been doing some interesting work with local non-profit groups to use short audio cuts on social media to promote events. The idea is to keep the recordings brief so they can be listened to quickly on the desktop or on the go but to also write and read them in a breezy professional style that fits with social media. One I just did for an event in my hometown had over 230 listens! Give a listen at http://shouts.at/ED4 and notice how much info you can share in just 19-seconds. The logo of the event is also included with the recording. I can also share info on when and where the recording was played, how many were heard on a mobile device and how many were heard via Facebook.
I think this has real potential for transportation organizations. To demonstrate that I'm offering to record messages for your organization (commercial, government or non-profit) for FREE! You have nothing to lose and you might just discover a unique way to help spread the word. Please contact me at email@example.com for more information.
1) Airlines Need to Take-Off, Not Face Lengthy Delays with Innovation
Link to commentary on Tnooz:
2) Weaknesses in Program and Contract Management Contribute to ERAM Delays and Put Other NextGen Initiatives at Risk
Link to report from the US DOT Inspector General:
GPS / NAVIGATION
3) LightSquared Seeks Regulatory Approval for New Plan
Link to article in the Washington Business Journal:
4) Indonesia Allocates $11.5 Million on Smart Transport System
Link to article in FutureGov:
5) India's Himachal Road Transport Corporation Gears Up for Smart Transport Network
Link to article in The Tribune:
6) iMobility Newsletter – October 2012
Link to newsletter from ERTICO:
PUBLIC INFORMATION / EDUCATION
7) Distracted Driving Campaign in Rochester, New York Puts Focus on You
Link to article in the Democrat and Chronicle:
8) Introducing the Redesigned www.dot.gov, Your Online Gateway to American Transportation
Link to US DOT's Fast Lane blog:
9) Ride-Sharing Services Grow Popular in Europe
Link to article in The New York Times:
SAFETY / SECURITY
10) MAP-21 Gives Teens a Voice in Traffic Safety Programming
Link to commentary in The Atom Tabloid:
11) Couple Transform Transit Maps into Wall Art
Link to blog on The Atlantic Cities:
TRAVELER INFORMATION / TRANSPORTATION MANAGEMENT
12) Board of Supervisors Ponder Digital Signs in San Diego County Backcountry
Link to article in the North County Times:
Webinar: How to Use Environmentally-Hardened Network Devices to Build ITS Reliability – October 18
Today in Transportation History
1942 **70th anniversary** The Bell P-59 Airacoment, the US military's first jet-powered aircraft, made its first flight.
1947 **65th anniversary** The North American F-86 Sabre, a transonic jet fighter, made its first flight.
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